Job spec: Suppliers of premium nutritional supplements to UK healthcare practitioners,
Nutri had traditionally supplied customers with a loose-leaf product folder.
When this became too expensive to distribute and update, we were asked to
design, print and deliver a more economical solution. Nutri's cost-effective
100-page Practitioners' Product Guide now runs product alphabetically for
easy referral. Also included are cross-reference indexes to help customers
quickly find ingredients and products. During the catalogue's construction,
an MS Access database was used to stream data onto page. If you have lots of
info you want your customers to see, this could be how we can best help you
produce your next catalogue.